When you can’t find out what’s in the skincare products you’re using and the purpose of each, what do you do? Our Founder, Amy Zapantis, was in exactly this position and was inundated by choice an...

Amatus is here because our Founder, Amy Zapantis, found it so difficult to unearth exactly what ingredients were in the skincare products she was using. It wasn’t a question of not looking hard eno...

In our first blog focusing on quality, which you can re-read here, we mainly talked about our products and how important it is that you can trust anything Amatus produces. Our stripped back approac...

We know you have to be able to trust the products you use in your skincare routine and quality is one of the core principles that guides everything we do at Amatus. High quality products will unque...

I’m Amy Zapantis, the founder of Amatus and this is the second part of my Founder’s story. If you’d like to read the first part, it’s here. After I’d decided I had to do something about the confusi...

My name is Amy Zapantis and I’m the founder of Amatus. It’s still a very exciting thing to say – that I am a company founder. And the reasons for being a company founder stem from the fact that I ...

I believe there’s a problem at the heart of sustainability in the beauty industry. And we need to talk about it.  Hopefully, we all want to buy beauty products that have as little impact on our env...

The beauty industry is, perhaps, finally taking sustainability seriously. Amatus was founded on the idea that simplicity and sustainability are deeply interconnected, and our commitment to simplici...

At Amatus, we are committed to creating a sustainable and responsible beauty industry that protects the natural world and enriches our communities. We believe that it is our responsibility to minim...